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The formula credited for some of the world's most successful sales and marketing wins is now an AI engine to instantly make your messaging more powerful, persuasive, and productive.
7 Triggers first helped me sell one of the most well-known brands we’ve ever had as a client, and then one of the biggest accounts I’ve personally ever pitched. I am now the top-producing rep percentage-to-quota in our entire organization.
It’s so simple that it’s brilliant. It gets the conversation going because I’m getting that emotional currency that I know is important, and it’s not just some standard sales process question.
As a former CEO I know the power of persuasion. The course remains faithful to Russ Granger’s groundbreaking book, while the new app makes implementation easy and fast. No one who wants to succeed should be without this!
Instant Custom Persuasive Power
1. Upload sales and marketing collateral, customer profiles and calls.
2. Get trigger-optimized meeting plans, selling scripts, call coaching, and more.
3. Win business, rejoice, relax.
Learn • Click • Win
Corporate success with 7 Triggers relied on dedicated resources to redraft sales and marketing content according to the formula. But smaller businesses and solo professionals can find this step harder to manage.
Yesable closes that gap.
It's like having a 7 Triggers expert on call 24/7.
Your questions, answered
Do I need to take the course to use the app?
The app is very simple to use and will produce results regardless of your expertise with the 7 Triggers system. However, because our number-one goal is your success, and because your ability to activate triggers in your presentations and interactions is what will ultimately determine that success, complete courseware is included in every account. Use it as foundational learning, or as a refresher if you've read the books or attended previous training.
What's a trigger?
An emotional trigger is a decision shortcut activated in the primal regions of the brain. It's the method by which the brain achieves its "operational efficiency." Without triggers, we would be functionally incapable of processing the thousands of decisions we make in any given day.
Isn't persuasion a form of manipulation?
Effective persuasion is not about winning at someone else’s expense. It’s about creating win-win outcomes. When you use the right communication methods and tools, it's not about pushing your agenda; it's about helping others connect their agenda with your ideas. This leads to better decisions, stronger relationships, and more sustainable success.
How is Yesable different from other AI communication apps?
Most AI communication apps are designed to deliver more efficiency. They may enhance your content, but they don't fundamentally improve it. By using the 7 Triggers formula as part of its processing, Yesable makes your messaging more powerful, persuasive, and productive.
Is my data safe and secure?
Data privacy and security are a major priority within our operations. End users fully own and control their data, with the option to delete uploaded source materials at any time. They can also request account deletion along with all related data at any time. Our own admins can only access end-user data if the user has chosen to share it with them. We use industry-standard encryption for data transmission and storage. Your offer and customer data are never used for AI training or prompt improvement. Additionally, we use Azure OpenAI for our AI services for their enterprise-grade security and privacy commitments.
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